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Windahl, Swen, 4 0 1942-

Using communication theory : an introduction to planned communication / 6 6 Sven Windahl and Benno H. Signitzer, with Jean T. Olson. - - - 248 p. : ill. 25 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references (p. [223]-242) and index.



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ISBN: 0803984308;0803984316 (pbk.)

ISSN: 2 = =

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LCCN: 91050651

Nat. Bib. No.: 2

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Subjects--Topical Terms:
Communication planning.;Mass media ----Planning.----20--

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LC Class. No.: P95.815 / .W56 19922

Dewey Class. No.: 302.2 / 220

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