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Pearce, John A. 4 0

Formulation, implementation, and control of competitive strategy / 6 6 John A. Pearce II, Richard B. Robinson, Jr. - Eleventh Edition. - - xxv, 456 p. : ill. (some col.) 26 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references and indexes.



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ISBN: 9780071283328;0073368121 (alk. paper)

ISSN: 2 = =

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Strategic planning.;Strategic planning --------20--Case studies.

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LC Class. No.: HD30.28 / .P3385 20092

Dewey Class. No.: 658.4/012 / 222

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