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Fahy, John, 4 0 1962-

Foundations of marketing / 6 6 John Fahy and David Jobber. - Fourth edition. - - xxiv, 359 pages : color illustrations 28 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references and indexes.



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ISBN: 9780077137014 (paperback)

ISSN: 2 = =

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LCCN: 2009939188

Nat. Bib. No.: 2

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Subjects--Topical Terms:
Marketing. --------20--

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LC Class. No.: HF5415 / .P6584 20112

Dewey Class. No.: 658.8 F146f 2012 / 2

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