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Stanton, William J. 4 0

Fundamentals of marketing / 6 6 William J. Stanton. - Fifth Edition. - - xvii, 636 p. : ill. 25 cm. - - - - - . - McGraw-Hill series in marketing . - 0 . - . - 0 .



Includes bibliographical references and indexes.



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ISBN: 70608814

ISSN: 2 = =

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LC Class. No.: HF5415 / .S745 19782

Dewey Class. No.: 658.8 / 2

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