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Baron, Steve 4 0

Relationship marketing : a consumer experience approach / 6 6 Steve Baron, Tony Conway, Gary Warnaby. - - - 202 p. : ill. 25 cm. - - - - - . - Advanced marketing series . - 0 . - . - 0 .



Includes bibliographical references and index.



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ISBN: 9781412931229;9781412931229 (paper)

ISSN: 2 = =

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Relationship marketing.;Customer relations. --------20--

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LC Class. No.: HF5415.55 / .B375 20102

Dewey Class. No.: / 2

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