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Johnston, Mark W. 4 0

Relationship selling and sales management / 6 6 Mark W. Johnston, Greg W. Marshall. - - - xxiv, 451 p. : ill. 27 cm. + 1 CD-ROM (4 3/4 in.). - - - - - . - McGraw-Hill/Irwin series in marketing . - 0 . - . - McGraw-Hill/Irwin series in marketing 0 .



Includes bibliographical references and index.



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System requirements for accompanying CD-ROM: Microsoft Windows 98/Me/NT4/2000/XP, 133 MHz processor or higher, 64MB of memory or higher, VGA or higher monitor resolution, 50MB of free hard disk space, CD-ROM drive.


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ISBN: 007289296X;0072834684 (CD-ROM)

ISSN: 2 = =

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Nat. Bib. No.: 2

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Subjects--Topical Terms:
Selling.;Relationship marketing.;Customer relations. --------20--

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LC Class. No.: HF5438.25 / .J655 20052

Dewey Class. No.: 658.85 / 222

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