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Kleppner, Otto, 4 0 1899-

Advertising procedure / 6 6 Otto Kleppner, with the collaboration of Norman A. P. Govoni. - Seventh Edition. - - 630 p. : ill. 24 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographies and index.



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ISBN: 130181196

ISSN: 2 = =

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Subjects--Topical Terms:
Advertising. --------20--

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LC Class. No.: HF5823 / .K45 19792

Dewey Class. No.: 659.1 / 2

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