Mesher, Lynne. 4 0

Retail design / 6 6 Lynne Mesher. - - Lausanne, Switzerland : AVA Pub., c2010. - 183 p. : ill. (chiefly col.) 24 cm. - - - - - . - Basics interior design ;;AVA academia 1 . - 0 . - . - Basics interior design ;;AVA academia. 0 1 .



Includes bibliographical references (p. 170).

Branding and identity -- What is branding? -- Developing a brand -- Selling the brand -- Retail sectors -- Food -- Fashion -- Home -- Leisure and entertainment -- Retail sites -- Department stores -- High street -- Shopping centres -- Out-of-town shopping -- The concourse -- Alternative venues -- The retail environment -- Retail and sustainability -- Materials -- Lighting -- Climate and sound -- -- Methods of organising space -- Principles of retail organisation -- Merchandising -- Service and ancillary space -- Design detail -- The shop façade -- Interior architecture -- Fixtures and fittings.

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Explores the interior design principles of retail space, discussing the relationship between interior and its context, site, and setting and featuring examples and diagrams.

Adult;Adult Follett Library Resources











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9782940411221 (pbk.);2940411220 (pbk.)

2 = =









GBB022874 bnb

15484560 Uk


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Stores, Retail.;Store decoration.;Stores.;Interior design. ----------


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