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Kotler, Philip. 4 0

Marketing management : analysis, planning, implementation, and control / 6 6 Philip Kotler. - 7th Edition. - - xxvi, 756 p. : ill. 29 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references and indexes.



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ISBN: 135634792

ISSN: 2 = =

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Marketing ----Management.----20--

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LC Class. No.: HF5415.13 / .K64 19912

Dewey Class. No.: 658.8 / 220

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