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McKay, Edward S. 4 0

The marketing mystique 6 6 Edward S. McKay. - 1st Edition. - - x, 258 p. 24 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references.



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ISBN: 814452795

ISSN: 2 = =

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Nat. Bib. No.: 2

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Subjects--Personal Names:
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Subjects--Topical Terms:
Marketing.;Marketing ----Management.----20--

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LC Class. No.: HF5415 / .M25852

Dewey Class. No.: 658.8 / 2

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