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Roman, Kenneth. 4 0

How to advertise : what works, what doesn't- and why / 6 6 Kenneth Roman & Jane Maas with Martin Nisenholtz. - Third edition. - - xix, 218 pages 22 cm - - - - - . - . - 0 . - . - 0 .

Includes index.





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ISBN: 0749438495 (hardback)

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LC Class. No.: HF5823 / .R665 20032

Dewey Class. No.: 659.1 R661h 2003 / 221

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