Beduya, Noella V., Canceran, Nicole Angeline M., Ciocon, Glayden C., Mendoza, Katrina Ann Z., Soy, Calista Julliene F., Supremido, Kristine Leann L., Taran, Christopher S.. 4 0

A Five-Year strategic financial plan for Balai Ni Fruitas, Inc. 6 6 Beduya, Noella V., Canceran, Nicole Angeline M., Ciocon, Glayden C., Mendoza, Katrina Ann Z., Soy, Calista Julliene F., Supremido, Kristine Leann L., Taran, Christopher S.. - - - 199 pages - - - - - . - . - 0 . - . - 0 .

Financial Plan: (BSBA major in Financial Plan) - Pamantasan ng Lungsod ng Maynila, 2024





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Executive Summary: Balai Ni Fruitas Inc., founded in 2005, is a prominent food and beverage company known for its brands, including Buko Ni Fruitas, Fruitas House of Desserts, and Balai Pandesal. While the company has experienced significant growth, it faces challenges with inefficient cash utilization. This report aims to evaluate the company's financial health and propose strategies to address these issues, ensuring continued growth and competitiveness in the industry. The financial plan's primary objective is to optimize cash management, specifically reducing idle cash and improving cash utilization. A descriptive research design was used, analyzing the company's five-year financial statements, conducting interviews with key stakeholders, and comparing the company's performance to industry competitors. Financial ratio analysis and trend analysis were employed to identify operational inefficiencies and inform the strategies proposed. The recommended action is to invest excess funds through opening new stores of Balai Ni Fruitas in high-traffic areas of Metro Manila, such as LRT/MRT stations, bus terminals, universities, and business district. This strategy will convert underutilized funds into productive assets, increasing brand visibility, expanding the customer base, and generating additional revenue. The estimated financing required for this expansion is PHP 128 million, which includes PHP 56 million in setup costs and PHP 72 million in annual operating costs for four new branches. The expansion is expected to reduce Idle cash by 52% and increase profits by 35%. This expansion plan aims to reduce idle cash, improve cash flow, and strengthen the brand's presence in key Metro Manila locations. In conclusion, expanding Balai Ni Fruitas branches in high-traffic areas of Metro Manila offers a comprehensive solution to the company's financial challenges. This strategy not only optimizes cash utilization but also supports long-term growth by enhancing profitability, operational efficiency, and the company's competitive position in the food and beverage sector..













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