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Starch, Daniel. 4 0

Measuring advertising readership and results. 6 6 Daniel Starch. - - - xi, 270 p. 24 cm. - - - - - . - . - 0 . - . - 0 .







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ISBN:

ISSN: 2 = =

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Nat. Bib. No.: GB67-4966 2

Nat. Bib. Agency Control No.:

Subjects--Personal Names:
2 --0------

Subjects--Corporate Names:
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0 2 --

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Subjects--Topical Terms:
Advertising ----Research.----20--

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LC Class. No.: HF5827 / .S752

Dewey Class. No.: 659.1 / 2

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National Library of Medicine Call No.: /

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