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Terpstra, Vern. 4 0

International marketing / 6 6 Vern Terpstra, Ravi Sarathy. - Seventh edition. - - xxi, 968 p. : illustrations, maps 24 cm. - - - - - . - The Dryden Press series in marketing . - 0 . - . - The Dryden Press series in marketing. 0 .

Folded colored map inserted in pocket.

Includes bibliographical references and indexes.



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ISBN: 0030180228 (hardbound)

ISSN: 2 = =

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Subjects--Topical Terms:
Export marketing ----Management.----20--

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LC Class. No.: HF1416 / .T48 19972

Dewey Class. No.: 658.8/48 / 221

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