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Pearson, Timothy R. 4 0

The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / 6 6 Timothy R. Pearson. - - - xi, 240 pages 24 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references and index.



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Professional.











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ISBN: 9780071762557 (paperback)

ISSN: 2 = =

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Nat. Bib. No.: 2

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Subjects--Topical Terms:
Branding (Marketing);Customer relations. --------20--

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LC Class. No.: HF5415.1255 / .P43 20112

Dewey Class. No.: 658.827 P318o 2011 / 222

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