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Elaiza Marie R. Denolog, Hazel Ann B. Domacena, Sharmine F. Kho, Aaliyah Mae D. Manansala, Remil A. Micua, Dominique Gabrielle L. Ong Villa, Lhorea Anne H. Reyes |
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FARMinta: A sustainable cultivation of black pepper in the province of Cavite |
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Elaiza Marie R. Denolog, Hazel Ann B. Domacena, Sharmine F. Kho, Aaliyah Mae D. Manansala, Remil A. Micua, Dominique Gabrielle L. Ong Villa, Lhorea Anne H. Reyes |
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4559746 |
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201 pages |
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| 500 ## - GENERAL NOTE |
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Feasibility Study: (BSBA major Business Economics) - Pamantasan ng Lungsod ng Maynila, 2024 |
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56 |
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Executive Summary a. Marketing Feasibility The marketing study for FARMinta explores the potential for black pepper production within Cavite. The target market includes businesses within Cavite's high-traffic areas. FARMinta's product positioning emphasizes quality and affordability, and the farm offers both whole and ground black pepper at competitive prices to meet demand. Based on a market survey, taste and affordability are key consumer preferences, leading FARMinta to focus on organic, high-quality black pepper that appeals to culinary professionals and home cooks alike. To broaden market reach, FARMinta plans to launch an online platform, provide marketing materials, and participate in food events to build brand recognition. This approach ensures FARMinta's visibility in local markets and aligns with consumer demand for high-quality, affordable spices. b. Management Feasibility The management aspect of FARMinta encompasses critical components such as organizational structure, mission, vision, ownership model, job roles, workforce management, project scheduling, employee compensation, and adherence to policies. The farm operates as a general partnership among seven (7) individuals, each contributing unique expertise in areas like marketing, finance, and operations. The partnership allows collective management of the business, and an equitable distribution of profits and losses as outlined in a notarized agreement. Each partner contributes funds for initial expenses, covering operational costs, licensing, and essential infrastructure for black pepper production. This collective financial commitment provides a solid foundation for FARMinta, fostering a collaborative environment conductive to innovation and sustainable business growth. Management is also responsible for compliance with Department of Trade and Industry (DTI), Business of International Revenue (BIR) and other regulatory bodies to ensure the legitimacy and smooth operation of the business in Cavite. c.Technical Feasibility FARMinta's black pepper production is rooted in sustainable and environmentally friendly practices. Located in Alfonso, Cavite, the farm benefits from ideal weather conditions for black pepper cultivation. The farm's processes emphasize organic methods, with no synthetic chemicals used. The technical plan includes careful crop rotation, composting, pest control and manual harvesting to ensure consistent quality. The infrastructure encompasses a post-harvest processing area and designated spaces for product drying and storage, which are critical to maintaining product standards. The technical aspect of the farm is designed to support efficient production while adhering to environmental and quality standards, positioning FARMinta as a leader in sustainable agriculture. d. Financial Feasibility FARMinta's financial strategy ensures adequate funding for startup and operational costs, with each partner contributing to an initial capital investment that covers land acquisition, equipment, licensing, and infrastructure. The financial plan incorporates forecasting, break-even analysis, and expense monitoring to support long-term sustainability. With projected positive cash flows, FARMinta anticipates reaching a break-even point within first year of operation. In addition, a profit-sharing model based on each partner's contributions promotes fairness and dedication among stakeholders. FARMinta's financial strategy emphasizes strong cost management, regular financial analysis, and strategic planning, all of which contribute to a financially sustainable black pepper framing operation. |
| Uniform Resource Identifier |
<a href=""></a> |
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| Uniform title |
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| 942 ## - ADDED ENTRY ELEMENTS |
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lcc |
| Item type |
Book |