Marketing management and strategy = formerly Readings in marketing management : a reader / edited by Philip Kotler, Keith Cox. 6
By: Kotler, Philip. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Englewood Cliffs, N.J. : Prentice-Hall, 1980;copyright 1980.46Edition: Rev. edDescription: 24 cm. xii, 432 p. : illContent type: text Media type: 2 Carrier type: volumeISBN: 135581222ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management. Marketing -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 LOC classification: | HF5415.13 | .M3524 19802Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 658.8 M341 1980 (Browse shelf) | Available | C17938D |
Browsing PLM Shelves , Shelving location: Circulation Section , Collection code: Circulation-Circulating Close shelf browser
| No cover image available | No cover image available | No cover image available | No cover image available | No cover image available |
|
No cover image available | ||
| 658.788 F66t 1965 Traffic management / | 658.8 C115s 1986 Strategic marketing / | 658.8 F223m 1997 Marketing essentials / | 658.8 M341 1980 Marketing management and strategy = formerly Readings in marketing management : a reader / | 658.8 M381m 1987 Marketing : principles and strategy / | 658.8 P145m 2006 Make winning a habit / | 658.8 P216s 1982 Study guide to accompany marketing. |
56
Includes bibliographical references and index.
5
5
There are no comments for this item.