Revenue management for the hospitality industry / David K. Hayes, Allisha A. Miller. 6
By: Hayes, David K. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Hoboken, N.J. : John Wiley & Sons, ©2011;copyright 2011.46Edition: Description: 24 cm. xvi, 512 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9780470393086 (paperback)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management.;Economic aspects. Hospitality industry;Hospitality industry -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 647.940681 H326r 2011 LOC classification: | TX911.3.M27 | H395 20112Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 647.940681 H326r 2011 (Browse shelf) | Available | C36603 |
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Includes bibliographical references and index.
Introduction to revenue management -- Strategic pricing -- Value -- Differential pricing -- The revenue manager's role -- Forecasting demand -- Inventory and price management -- Distribution channel management -- Evaluation of revenue management efforts in lodging -- Revenue management for food and beverage services -- Evaluation of revenue management efforts in food and beverage services -- Specialized applications of revenue management -- Building better business.
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This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported in various news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices.--Provided by publisher.;This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful.--Provided by publisher.
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