The marketing economy: an analytical approach/ John C. Narver [and] Ronald Savitt. 6
By: Narver, John C. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Holt, Rinehart and Winston marketing seriesNew York : Holt, Rinehart and Winston, 197146Edition: Description: 24 cm. xvi, 432 p. illusContent type: text Media type: 2 Carrier type: volumeISBN: ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Marketing. -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 LOC classification: | HF5415 | .N2292Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 658.8 N17n 1971 (Browse shelf) | Available | C12307 |
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| 658.8 L165p 1992 Principles of marketing / | 658.8 L514s 2011 Social marketing : influencing behaviors for good / | 658.8 M867c 1995 Cases in marketing management / | 658.8 N17n 1971 The marketing economy: an analytical approach/ | 658.8 P441m 2004 Marketing management : knowledge and skills / | 658.8 P441m 2008 Marketing management : knowledge and skills / | 658.8 P441p 1994 A preface to marketing management / |
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Includes bibliographies.
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