Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. 6
By: Peter, J. Paul. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Boston : McGraw-Hill Irwin, 2008;copyright 2009.46Edition: Eighth EditionDescription: xvii, 813 pContent type: text Media type: 2 Carrier type: volumeISBN: 9780071275415;0073381136 (alk. paper)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management.;Management Marketing;Marketing -- -- 20 -- Case studies | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 LOC classification: | HF5415.13 | .P387 20092Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 658.8 P441m 2008 (Browse shelf) | Available | C34584 |
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Includes bibliographical references and index.
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