The radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. 6
By: Book, Albert C. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Lincolnwood, IL : NTC Business Books, 1984;copyright 198446Edition: Second editionDescription: 28 cm. 222 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Broadcast advertising;Radio advertising;Television advertising -- United States.;United States.;United States. -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 659.14 B644r 1984 LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 659.14 B644r 1984 (Browse shelf) | Available | C23169 |
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| 659.132 Sh27c Copywriting : successful writing for design, advertising, and marketing / | 659.1324 C178a 1981 Advertising agency and studio skills / | 659.1342 V82 1975 Visual communication through signage : volume 2, sign evaluation / | 659.14 B644r 1984 The radio & television commercial / | 659.14 M472c 1998 Copywriting for the electronic media : a practical guide / | 659.14 M472c 2009 Copywriting for the electronic media : a practical guide / | 659.2 B63d 2009 Developing the public relations campaign : a team-based approach / |
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Bibliography: p. 221-222.
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