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Mango peelicious: A feasibility study on introducing mango peel chips in Pamantasan ng Lungsod ng Maynila 6

By: Angeles, Tricia Mae V.; Arcega, Carl Florence C.; Cruz, John David S.; Geronimo, Azaleah Marie B.; Isles, Alexandra Rose; Lebastida, Jerome M.; Ongjoco, Maria Concepcion A.; Rojo, Rexie C.; Villanueva, Lourese M.; Villarama, Cyril Abigail L. 4 0 16, [, ] | [, ] |

Contributor(s): 5 6 [] |

Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; 4523146Edition: Description: 179 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: ISSN: 2Other title: 6 []Uniform titles: | | Related works: 1 40 6 []Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | LOC classification: | | 2Other classification:

Contents:

Action note: In: Summary: ABSTRACT: The process of choosing the business name, Mango Peelicious, is based on a carefully considered combination of terms that accurately convey the brand's core concept. Mango serves as the business's leading component and significant focus, establishing the expectation that mango is vital in its array of products and services. The use of the term Peel in the brand name serves as a strategic connection, effectively highlighting the dedication to sustainable practices through using mango peels that are usually discarded. The term Licious, derived from delicious, represents an unusual display of creativity, introducing an enticing factor to the name. This effectively conveys a message about transforming mango peels into a delicious and appealing snack. In addition to its practical utility, the name is strategically developed to enhance recall, fostering a lasting impression among clients. In all aspect, Mango Peelicious represents more than a mere name. It instead serves as a brand persona that communicates the business's unique selling point: the transformation of mango peels into a delightful and sustainable eating experience. Other editions:

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Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	PLM	PLM Filipiniana Section	Filipiniana-Thesis	HF5415.13 A54 2023 (Browse shelf)	Available		FT8225

Total holds: 0

Feasibility Study: (BSBA major in Marketing Management) - Pamantasan ng Lungsod ng Maynila, 2023 56

ABSTRACT: The process of choosing the business name, Mango Peelicious, is based on a carefully considered combination of terms that accurately convey the brand's core concept. Mango serves as the business's leading component and significant focus, establishing the expectation that mango is vital in its array of products and services. The use of the term Peel in the brand name serves as a strategic connection, effectively highlighting the dedication to sustainable practices through using mango peels that are usually discarded. The term Licious, derived from delicious, represents an unusual display of creativity, introducing an enticing factor to the name. This effectively conveys a message about transforming mango peels into a delicious and appealing snack. In addition to its practical utility, the name is strategically developed to enhance recall, fostering a lasting impression among clients. In all aspect, Mango Peelicious represents more than a mere name. It instead serves as a brand persona that communicates the business's unique selling point: the transformation of mango peels into a delightful and sustainable eating experience.

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