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1998 Marketing Plan of General Accident Insurance Asia Limited (Motor) / Dolores B. Basco, Maja Lea A. Demapanag, Sheryll C. Dolendo, Ma. Luisa L. Dulay, Margie S. Ignacio, Jaymielyn R. Jallores, Ma. Elena C. Ombao, Roberto L. Perez Jr. Erly A. Reyes, Elvie R. Santoyo, Marilyn N. Sayo, Jocelyn R. Valenton, and Rhoda M. Villamor. 6

By: Basco,Dolores B. Demapanag,Maja Lea A. Dolendo,Sheryll C. Dulay,Ma. Luisa L. Ignacio,Margie S. Jallores, Jaymielyn R. Ombao, Ma. Elena C. Perez Jr.Roberto L. Reyes,Erly A. Santoyo,Elvie R. Sayo,Marilyn N. Valenton,Jocelyn R. and Villamor.,Rhoda M. 4 0 16, [, ] | [, ] |

Contributor(s): 5 6 [] |

Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; February, 1998.46Edition: Description: 28cm. iii, 23pContent type: text Media type: unmediated Carrier type: volumeISBN: ISSN: 2Other title: 6 []Uniform titles: | | Related works: 1 40 6 []Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | LOC classification: | | 2Other classification:

Contents:

Action note: In: Summary: EXECUTIVE SUMMARY: The 1998 General Accident Motor Insurance Marketing Plan seeks to generate a minimal growth in sales and profit. The targeted underwriting income is Php4,015,872.64, which represents a 51% decline from the previous Php7,870,308. The gross premiums target id Php52,717,608. The GA Motor Insurance Plan for 1998 a through analysis of the current marketing situation, which will serve as guideline for the achievement of the company's objectives. The marketing strategies reflects the determined effort of the company to provide its clients satisfaction through improve services. The action program is supported by a budget of Php1,999,786.50, to finance the company's vision of reaching the whole archipelago. Other editions:

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Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	PLM	PLM Filipiniana Section	Filipiniana-Thesis	T HG9301.B37.1998 (Browse shelf)	Available		FT1841

Total holds: 0

Marketing Plan (BS in Business Administration major in Marketing) - Pamantasan ng Lungsod ng Maynila 1998. 56

EXECUTIVE SUMMARY: The 1998 General Accident Motor Insurance Marketing Plan seeks to generate a minimal growth in sales and profit. The targeted underwriting income is Php4,015,872.64, which represents a 51% decline from the previous Php7,870,308. The gross premiums target id Php52,717,608. The GA Motor Insurance Plan for 1998 a through analysis of the current marketing situation, which will serve as guideline for the achievement of the company's objectives. The marketing strategies reflects the determined effort of the company to provide its clients satisfaction through improve services. The action program is supported by a budget of Php1,999,786.50, to finance the company's vision of reaching the whole archipelago.

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