Strategic market decisions : a reader / edited by Keith K. Cox, Vern J. McGinnis. 6
By: 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Englewood Cliffs, New Jersey : Prentice-Hall, Inc., ©1982;copyright 1982.46Edition: Description: 24 cm. xii, 323 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 0138510229 (hardbound)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Addresses, essays, lectures.;Management;Addresses, essays, lectures.;Addresses and essays.;Management. Marketing;Marketing;Marketing;Marketing -- -- -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.802 St82 1982 LOC classification: | HF5415 | .S86882Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415 .S773 1982 (Browse shelf) | Available | G15474 |
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| HF 5415 .M375 2005 Marketing principles and best practices / | HF 5415 .Q368 1996 Quantitative methods in marketing / | HF 5415 .Q368 1996 Quantitative methods in marketing / | HF 5415 .S773 1982 Strategic market decisions : a reader / | HF 5415 .T39 2011 Mastering the world of marketing : the ultimate training resource from the biggest names in marketing / | HF 5415 .W43 1979 Industrial marketing strategy / | HF 5415.1 .B47 2004 Marketing : principles and perspectives / |
56
Includes bibliographical references.
5
Collects articles on corporate strategic planning, management and markets.
Young Adult.
5
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