Strategic marketing in the global economy / editors, Manoj Kumar, Prashant Mishra. 6
By: 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; New Delhi, India : Excel Books, ©200346Edition: Description: 24 cm. xviii, 566 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 8174463267 (paperback)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Marketing. -- -- -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 St82 2003 LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .S77 2003 (Browse shelf) | Available | G31617 |
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| HF 5415.13 .Q45 1995 Marketing management : text and cases / | HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S77 2003 Strategic marketing in the global economy / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / |
56
Includes bibliographical references.
5
Professional.
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