fundamentals of advertising research. Alan D. Fletcher , Thomas A. Bowers. 6
By: Fletcher, Alan D. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Belmont, CA : Wadsworth Pub. Co., 198846Edition: Description: xiii, 322 pContent type: text Media type: unmediated Carrier type: volumeISBN: 534084540ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 659.1 F632f 1988 (Browse shelf) | Available | C23212 | ||
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 659.1 F632f 1988 (Browse shelf) | Available | C30160 |
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| 659.1 Ar33e 2007 Essentials of contemporary advertising / | 659.1 Ar33e 2007 Essentials of contemporary advertising / | 659.1 F632f 1988 fundamentals of advertising research. | 659.1 F632f 1988 fundamentals of advertising research. | 659.1 K628k 1990 Kleppner's advertising procedure. | 659.1 K628k 1990 Kleppner's advertising procedure. | 659.111 C97e 1964 Effective public relations |
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