A strategic management paper fo Philippine Long Distance Telephone Incorporated / Arielle Faye C. Bartolome.

By: Bartolome, Ariellle Faye C
Publisher: 2024Description: 118 pages; some colored illustrations: 28 centimetersContent type: text Media type: unmediated Carrier type: volumeSubject(s): Strategic managementLOC classification: HD30.28 B37 2024Summary: This paper endeavors to identify the most suitable strategy to address the initial challenges faced by Philippine Long Distance Telephone Incorporated. An in-depth analysis of both internal and external factors has been conducted to lay the groundwork for improving the company's overall performance. The internal analysis has underscored the company's strong brand recognition and technology expansion, while also highlighting the need for further enhancements in operational functions, particularly in customer service and service quality, to maximize efficiency and productivity. Additionally, the external analysis has shed light on the highly competitive nature of the fixed-line services (broadband) market and the growing demand for telecommunications industry players. It has become increasingly evident that fast, reliable digital communications are essential for businesses relying on safe, stable, and high-speed internet connections. The proposed approach to lessen this issue involves active participation in comprehensive training and development programs, attending seminars, and engaging in skills enhancement activities. These initiatives aim to equip employees, professionals, and skilled workers with the necessary knowledge, technical skills, and operational proficiency to enhance their competitiveness and expertise within the industry. Additionally, to reinforce its market leadership and capitalize on emerging opportunities, PLDT will align investments with industry trends and customer demands. Different strategies were developed using various matrices based on the results of internal and external analyses. Despite the high competition PLDT INC. needs to improve by applying these strategies for sustained growth and long-term success in the dynamic telecommunications landscape.
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Thesis PLM
PLM
Graduate School Library
Graduate School-Thesis/Dissert HD 30.28 B37 2024 (Browse shelf) Available G1846
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Thesis (M.A) -- Pamantasan ng Lungsod ng Maynila, 2024.

A strategic management paper presented to the College of Business Administration in partial fulfillment of the requirements in Strategic Management for the degree of Master in Business Administration.

Includes references and appendices.

This paper endeavors to identify the most suitable strategy to address the initial challenges faced by Philippine Long Distance Telephone Incorporated. An in-depth analysis of both internal and external factors has been conducted to lay the groundwork for improving the company's overall performance. The internal analysis has underscored the company's strong brand recognition and technology expansion, while also highlighting the need for further enhancements in operational functions, particularly in customer service and service quality, to maximize efficiency and productivity. Additionally, the external analysis has shed light on the highly competitive nature of the fixed-line services (broadband) market and the growing demand for telecommunications industry players. It has become increasingly evident that fast, reliable digital communications are essential for businesses relying on safe, stable, and high-speed internet connections.
The proposed approach to lessen this issue involves active participation in comprehensive training and development programs, attending seminars, and engaging in skills enhancement activities. These initiatives aim to equip employees, professionals, and skilled workers with the necessary knowledge, technical skills, and operational proficiency to enhance their competitiveness and expertise within the industry. Additionally, to reinforce its market leadership and capitalize on emerging opportunities, PLDT will align investments with industry trends and customer demands. Different strategies were developed using various matrices based on the results of internal and external analyses. Despite the high competition PLDT INC. needs to improve by applying these strategies for sustained growth and long-term success in the dynamic telecommunications landscape.

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