A strategic management paper presented for EEI Corporation / Kevin Yuji N. Cabanag.

Thesis (M.A)--Pamantasan ng Lungsod ng Maynila, 2020.

A strategic management paper presented to the Faculty of the PLM Business Scholl-- Graduate Program in partial fulfillment of the requirements for the degree Master in Business Administration.

This Strategic Management Paper is designed for EEI Corporation, one of the leading construction companies in the Philippines, offering an extensive range of construction and engineering services, with expertise in the construction of large scale heavy and light industrial projects, infrastructure and property development projects in the Philippines and ll over the world . The Company has attained the highest rating of "AAAA" rating as a General engineering contractor in 2017 by the Philippine Contractors Association Board (PCAB), proving that they maintain a high standard in the services that they offer to their clients. In this paper, EEI is compared to DMCI Inc., a construction company with the same "AAAA" rating by PCAB, with its main line of business in the construction of roads and railways.

The analysis of EEI's internal environment and external environment shows that it has almost above average response for the identified strengths and weaknesses as well as opportunities and threats. Using various tools of analysis to come up with strategies , the following strategic considerations have been identified: Market Penetration, Backward Integration, and Product Development. The summary of strategies suggests that the most attractive strategies for EEI to pursue are Backward Integration , Product Development, and Market Penetration.