The Internet business guide : riding the information superhighway to profit / 6
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Rosalind Resnick and Dave Taylor.
- 1st ed.
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- 418 p. : ill. 24 cm.
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Includes index.
Getting connected : your ticket to ride -- Risks and realitites -- Doing business on the Internet -- Marketing do's and don'ts -- The electronic schmooze -- Dialing for data -- Connecting the world with Internet E-mail -- Customer support -- The virtual corporation -- Internet cybermalls -- The commercial online services -- How to start your own USENET Newsgroup -- Working with the world wide web : tips and tools.
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Through real-world examples and expert advice, you'll find out how to use the Internet to build market share, track down business leads, communicate with colleagues, search online databases, offer cost-effective customer support, and access critical information.