TY - BOOK AU - Mencher, Melvin. AU - ED - ED - ED - ED - SN - 9780073511931 (alk. paper);0073511935 (alk. paper) SN - 2 PY - 2008///];copyright 200846 CY - Boston PB - McGraw-Hill Higher Education KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Authorship KW - Reporters and reporting.;Journalism N1 - Includes index; 5 ER -