TY - BOOK AU - Lutz, John, AU - ED - ED - ED - ED - SN - 0534222668 (hardbound) SN - 2 PY - 1994///;copyright 1994.46 CY - Pacific Grove, Calif. PB - Brooks/Cole Pub. Co. KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Learning, Psychology of.;Memory.;Operant conditioning.;Classical conditioning.;Reinforcement (Psychology) N1 - Includes bibliographical references (p. 305-331) and indexes; 5 ER -