Hoffman, Bryce G.  4  0   <br/><br/>
American icon :  Alan Mulally and the fight to save Ford Motor Company /      6 
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Bryce G. Hoffman. 
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 - x, 422 p., [8] p. of plates :  ill.   25 cm.     
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<br/><br/>Includes bibliographical references (p. [410]-411) and index. 
<br/><br/>Prologue -- The house that Henry built -- Broken -- The man on the white horse -- The boldest move yet -- The revolution begins -- The plan -- Betting the farm -- Assembling the team -- The best and worst of times -- Family strife -- Watershed -- Selling it like it is -- Ripe for the picking -- Storm warning -- The sum of all fears -- Mr. Mulally goes to Washington -- Breaking with Detroit -- By their own bootstraps -- Turning the corner -- Proof points -- The road ahead.       
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<br/><br/> At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, the man who had saved Boeing, Ford had put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way America's last great industrial dynasty could hold on to their company. Mulally and his team pulled off one of the greatest comebacks in business history, and this is the behind-the-scenes account of that epic turnaround.--From publisher description.       
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<br/><br/><label>ISBN: </label>9780307886057 (hbk.);0307886050 (hbk.);9780307886071 (ebook);0307886077 (ebook)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>LCCN: </label>2011037155 
<br/><br/><label>Nat. Bib. No.: </label> 2 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>15995362    Uk 
<br/><br/><label>Subjects--Personal Names: </label><br/>Mulally, Alan R.     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>Ford Motor Company.     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Automobile industry and trade    ----History.--United States--20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>HD9710.U54  / F636 20122 
<br/><br/><label>Dewey Class. No.: </label>338.7/629222092  / 223 
<br/><br/><label>National Agricultural Library Call No.: </label> /  
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