Kates, Andrea. 4 0

Find your next : using the business genome approach to find your company's next competitive edge / 6 6 Andrea Kates. - - - xxviii, 226 pages : illustrations 24 cm - - - - - . - . - 0 . - . - 0 .

Includes bibliographical references and index.





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978-0-07-177852-7 (hardback)

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New products.;Diffusion of innovations.;Strategic alliances (Business).;Strategic planning. ----------


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658.4012 K156f 2012 / 2

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