TY  - BOOK
AU  - Mathis, Mark,
AU  - 
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : 12 rules of effective publicity 
SN  - 8179921379 (hardback)
SN  - 2
PY  - 2003///;©200346
CY  - Mumbai, India :;Mumbai, India
PB  - Jaico Publishing House,;Jaico Publishing House
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Public relations
KW  - sears0
N1  - 5
ER  -