McQuail, Denis.  4  0   <br/><br/>
McQuail's mass communication theory /        6 
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Denis McQuail. 
 - 5th ed.   
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 - viii, 616 p. :  ill.   24 cm.     
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<br/><br/>Includes bibliographical references (p. [571]-608) and indexes. 
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<br/><br/><label>ISBN: </label>1412903718;1412903726 (pbk.)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Standard No.: </label>        
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<br/><br/><label>Source: </label>        
<br/><br/><label>LCCN: </label>2005282679 
<br/><br/><label>Nat. Bib. No.: </label> 2 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>    
<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.    --------20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>P90  / .M35 20052 
<br/><br/><label>Dewey Class. No.: </label>302.23  / 222 
<br/><br/><label>National Agricultural Library Call No.: </label> /  
<br/><br/><label>National Library of Medicine Call No.: </label> /  
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