Severin, Werner J.  4  0   <br/><br/>
Communication theories :  origins, methods, and uses in the mass media /      6 
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Werner J. Severin, James W. Tankard, Jr. 
 - Fourth edition.   
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 - xiv, 424 pages :  illustrations   24 cm.     
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<br/><br/>Includes bibliographical references and index. 
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<br/><br/><label>ISBN: </label>0801317037 (paperback)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>LCCN: </label>96009609 
<br/><br/><label>Nat. Bib. No.: </label> 2 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>    
<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.;Communication.    --------20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>P90  / .S4414 19972 
<br/><br/><label>Dewey Class. No.: </label>302.23 Se83c 1997  / 220 
<br/><br/><label>National Agricultural Library Call No.: </label> /  
<br/><br/><label>National Library of Medicine Call No.: </label> /  
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