TY - BOOK AU - Wimmer, Roger D. AU - Dominick, Joseph R. ED - ED - ED - ED - TI - : an introduction SN - 0534560075 (hardback) SN - 2 PY - 2000///;copyright 200046 CY - Belmont, CA PB - Wadsworth Pub. KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Research KW - Mass media N1 - Includes bibliographical references and indexes; 5 ER -