TY  - BOOK
AU  - Wimmer, Roger D.
AU  - Dominick, Joseph R.
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : an introduction 
SN  - 0534562744 (hardback)
SN  - 2
PY  - 2003///;copyright 2003.46
CY  - Belmont, CA
PB  - Thomson/Wadsworth
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Research
KW  - Mass media
N1  - Includes bibliographical references and indexes; 5
ER  -