Wimmer, Roger D. 4 0

Mass media research : an introduction / 6 6 Roger D. Wimmer, Joseph R. Dominick. - Ninth Edition. - - xii, 464 pages : illustrations (some color) 24 cm. - - - - - . - Wadsworth series in mass communication and journalism . - 0 . - . - 0 .



Includes bibliographical references and index.



5

















5





9781439083925 (paperback)

2 = =









2




2 --0------


6 --0-- 2 --------



0 2 --


--20------





Mass media ----Research.------


--------20--


----2

P91.3.W47 2011 / 2

/ 2

/

/