TY  - BOOK
AU  - Moyer, Reed.
AU  - 
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : a social perspective
SN  - 0471621099;0471621102 (pbk.)
SN  - 2
PY  - 1972///46
CY  - New York
PB  - J. Wiley
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Marketing
N1  - 5
ER  -