The language of advertising : written texts - Goddard, Angela, 1954- 4 0 16; 5 (London ;;New York : Routledge, 1998)
Includes bibliographical references (p. 127-128) and index.
Keywords: 2 -- 0; 6; Discourse analysis.;Written English.;Language. -- English language;English language;Advertising -- 20; 20; 2