TY - BOOK AU - Bowie, David, AU - Buttle, Francis, ED - ED - ED - ED - TI - : principles and practice SN - 9780080967912 (paperback) SN - 2 PY - 2011///;©201146 CY - Amsterdam :;Amsterdam PB - Butterworth-Heinemann/Elsevier,;Butterworth-Heinemann/Elsevier KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Marketing.;Marketing KW - Hospitality industry;Hotels KW - sears;sears0 N1 - 5 ER -