TY  - BOOK
AU  - Philip Kotler, John Bowen, James Makens.
AU  - 
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 0-13-120057-7
SN  - 2
PY  - 2003///46
CY  - New Jersey
PB  - Pearson Education International.
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
N1  - 5
ER  -