TY  - BOOK
AU  - Tresidder, Richard.
AU  - Craig, Hirst,
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : a critical approach 
SN  - 9781906884222 (paperback)
SN  - 2
PY  - 2012///46
CY  - Oxford
PB  - Goodfellow Publishers
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Marketing.;Marketing
KW  - Hospitality industry;Tourism;Food -- Marketing.;Special events - Marketing
KW  - sears;sears0
N1  - Includes bibliographical references and index; 5
ER  -