TY  - BOOK
AU  - Pearce, John A.
AU  - Robinson, Richard B.
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 9780071283328;0073368121 (alk. paper)
SN  - 2
PY  - 2009///];copyright 2009.46
CY  - Boston
PB  - McGraw-Hill Irwin
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Strategic planning.;Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes; 5
ER  -