Entrepreneurship / 6
6
Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd.
- Seventh Edition.
-
- xviii, 648 p. : ill. 27 cm.
-
-
-
-
- .
- .
- 0 .
- .
- 0 .
Includes bibliographical references and index.
The entrepreneurial perspective -- The nature and importance of entrepreneurs -- The entrepreneur and intrapreneurial mind -- The individual entrepreneur -- International entrepreneurship opportunities -- Creating and starting the venture -- Creativity and the business idea -- Legal issues for the entrepreneur -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Financing the new venture -- Sources of capital -- Informal risk capital and venture capital -- Managing, growing, and ending the new venture -- Entrepreneurial strategy: Generating and exploiting new entries -- Strategies for growth and managing the implications of growth -- Accessing resources for growth from external sources -- Going public -- Ending the venture.
5
5
9780071273497;9780073210568 (alk. paper)
2
=
=
2
2 --0------
6 --0-- 2 --------
0 2 --
--20------
New business enterprises.;Entrepreneurship.;Business planning.;Business enterprises;Success in business. ----Finance.----20--