TY  - BOOK
AU  - Cunningham, William Hughes.
AU  - Cunningham, Isabella C. M.
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 538191007
SN  - 2
PY  - 1981///];copyright 1981.46
CY  - Cincinnati
PB  - South-Western Pub. Co.
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Management
KW  - Marketing.;Marketing
N1  - Includes bibliographical references and indexes; 5
ER  -