Green, Paul E.  4  0   <br/><br/>
Multiattribute decisions in marketing:  a measurement approach      6 
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Paul E. Green [and] Yoram Wind. With contributions by J. Douglas Carroll. 
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<br/><br/>Bibliography: p. 374-387. 
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<br/><br/><label>ISBN: </label>30919150   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Nat. Bib. No.: </label> 2 
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<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Decision-making.;Motivation research (Marketing);Marketing research.    --------20--
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<br/><br/><label>LC Class. No.: </label>HF5415.3  / .G6972 
<br/><br/><label>Dewey Class. No.: </label>658.8  / 2 
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