Kasper, Hans.  4  0   <br/><br/>
Services marketing management :  an international perspective /      6 
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by Kans Kasper, Piet van Helsdingen, Wouter De Vries, Jr. 
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<br/><br/>Includes bibliographical references (p. 726-739) and index. 
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<br/><br/><label>ISBN: </label>471984906   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Nat. Bib. No.: </label> 2 
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<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries;Customer services    ----Marketing;Management.;Marketing;Management.----20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>HD9980.5  / .K375 19992 
<br/><br/><label>Dewey Class. No.: </label>658.8  / 221 
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