TY  - BOOK
AU  - Kasper, Hans.
AU  - Helsdingen, Piet van.;Vries, Wouter de.
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : an international perspective 
SN  - 471984906
SN  - 2
PY  - 1999///;copyright 1999.46
CY  - New York :;New York
PB  - Wiley
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Marketing;Management.;Marketing;Management
KW  - Service industries;Customer services
N1  - Includes bibliographical references (p. 726-739) and index; 5
ER  -